How We Help

Bring the ideas, inspiration and insights from decision science into your organisation.

Our Services

=mc consulting’s decision science team can help you design, develop, and even deliver any project involving changing behaviour in a pro-social way. We’ll work closely with an internal project team to identify the issue you want to tackle then systematically explore the most effective way to promote your message or deliver the result you want.

Behaviour Change Design

Our experienced international team have expertise in all aspects of behaviour change design. This might include developing a supporter journey for a fundraising charity, reducing anxiety for children being treated in a hospital operating theatre, or improving nutritional choices among adults at staff canteen.

Training and Workshops

Sometimes all you need is a well-structured training input- then you and your team can run with the ideas and approaches. We can offer a range of interventions- from 45-minute coaching webinar to a 2000-person plenary at a conference and from a 2-day masterclass to 1-day ‘key ideas’ interactive workshop.

Experiment Delivery

The decisionscience team at =mc consulting can not just design your project but help you deliver it, offering expert advice on how to create collateral, design experiences, script conversations, or even set up online A/B tests.
We can also help you evaluate your project to establish the impact, tracking causality not correlation.

How we helped some of the organisations that we've worked with

An in-house programme on decision science could offer you the chance to transform the way you engage with your stakeholders and supporters.

Edinburgh Zoo involved the development and communications teams, exploring how to engage visitors more fully in their vital conservation work. The result was supporters developing a deeper understanding of the ways zoos help promote development.

Greenpeace International were keen to explore how decision science could increase income by bringing the reality of the climate crisis home to individuals living in the Nordic nations.

Trussell Trust needed to find a way to encourage shoppers to make more appropriate donations to foodbank stations in supermarkets. Working with supermarket partners were able to encourage increased donations.

Holocaust Centre North wanted to bring new audiences into the museum and improve their understanding of the origins and contemporary impact of hate-based crimes. We created a new engaging visitor journey.

Minnesota Public Radio needed more support and higher value from listeners to support their vital public news and education work. The decision science team ran an all day all staff workshop to transform messaging.

Three ways to benefit

Our experienced decision science team will flex to meet your needs, starting from an introductory briefing to a conference plenary, or from providing an intensive masterclass to an onsite consultancy or expert team can address your challenge. We have a particular expertise in fundraising, campaigning, advocacy, visitor experience, and supporter care.

Get in touch with our team to discuss your needs.

Behavioural Briefing: 90 minutes

If you have a team you need to introduce to the key ideas in decision science our popular behavioural briefing is a great solution. In a busy and interactive 90 minute session — online or onsite — you can help your team understand the key ideas underpinning decision science and hear case studies of how these ideas have been successfully applied elsewhere.

In House Masterclass: all-day workshop

Many agencies need to offer their team or managers an immersive learning event offering practical insights to the opportunities offered by decsionscience and how they can be applied to your cause. This intensive and engaging workshop covers ten key how-to modules that will give your team a high-level overview of how to apply decision science to your work.

Supporter Experience Onboarding: all team workshop

This unique decision science team approach, suitable for venues like museums, galleries, theatres and other visitor-based attractions. We spend the day with your team or the whole staff exploring the supporter experience: from first web contact, though their interactions onsite, to the visitor back home sharing memories of a fabulous time with you on social media.

"Interesting, thought-provoking, and useful session. We’re already de-briefing and seeing what we can do as quick-wins and more longtail adjustments to improve our performance.”

Assuncao Loureiro

CEO, seathefuture, Portugal

“Decision Science has provided me and my team with new tools and techniques to really understand supporter motivation. And that motivation we can translate into increased funds.”

Chris Woo

Head of Fundraising, Trussell Trust, UK

“A brilliant day full of insights and practical examples of on how to make humanitarian and social justice work relevant to my audiences. And to increase they gifts the make.”

Thomas Kurmann

VP of Development, Oxfam America, USA

“The decisionscience methodology has made a massive difference to the way staff and managers here at the Zoo think about visitors and the different ways we can offer them delight.”