Your one stop spot for insight to transform supporter engagement.
After two years of design, 1000+ hours of research and six months of testing by a team of six global experts the first toolkit on decision science for fundraisers and campaigners is ready!
The toolkit has two linked elements: a high quality set of printed cards with key ideas and principles, and a searchable database with case studies, application principles and suggested sequences.
The pay off? You can build campaigns using powerful decision architectures to:
- reduce donor attrition
- build long-term commitment
- promote upgrades
- acquire new supporters
- create engaging campaigns
- and much much more…
The toolkit in action
The physical deck comes in an attractive portable box. Perfect to facilitate a session.
The website has free How-To Guides to help you sequence your insights. Learn from others.
We can run in-house workshops for you and your team. Share the knowledge.
Each card explains a key decision science principle and gives top tips on how to apply it to your challenges.
Médecins Sans Frontières UK reviewing their website to maximise gift levels using a behavioural checklist.
The Decision Science team offers masterclasses worldwide such as this one in New York City.